Static ads for DTC brands on Meta

You got 99 problems.Your static ads don't have to be one.

Your weekly static ad engine. Customer research, fresh angles and finished statics, every week.

See plansReplies within 24 hours ★
the what

More ads won't fix it.
Better angles will.

Most brands don't have a design problem. They have twenty ads that all say the same thing.

01. The problem
Your ads all say the same thing.

Same product shot, same benefit, new background. Meta reads them as one ad, so they burn out together.

02. What works
One idea, one person, per ad.

A night-shift nurse, a coffee quitter, a mum done with gummies. Each one is a new way in, and statics are the cheapest way to test them.

03. Where I come in
Angles first, then ads.

I pull the words your customers use from reviews and comments, turn them into concepts, and design the ones worth testing.

300+statics designed
3brands that hired me (so far)
24hreply time, every time
how I think

One brand.
The whole funnel.

Cold, warm and ready to buy each need a different ad. Here's one concept set for Tower 28.

Tower 28 concept: Hit refresh on stressed-out skin
ColdName the problem
Tower 28 concept: All it takes is 3 ingredients
WarmProve it works
Tower 28 concept: We're so sorry, refill offer
Ready to buyGive the offer

Concept work. Not affiliated with Tower 28.

the work

Statics I've made

Concept ads across beauty, wellness, apparel and food. Tap any ad to see it full size.

Mejuri concept: Gifts that get them
MejuriConcept · BOFU
LMNT concept: You sweat salt
LMNTConcept · TOFU
Dr. Squatch concept: Smell like a forest
Dr. SquatchConcept · TOFU
Tower 28 concept: We're so sorry
Tower 28Concept · BOFU
Vuori concept: Back in stock
VuoriConcept · BOFU
True Classic concept: Tight on the arms
True ClassicConcept · TOFU
Bombas concept: receipt offer
BombasConcept · BOFU
Rumpl concept: Pssst, towels are 25% off
RumplConcept · BOFU
Jones Road concept: A lifetime of beauty knowledge
Jones RoadConcept · TOFU
BÉIS concept: One bag, five moods
BÉISConcept · TOFU
Manta Sleep concept: Their lamp can stay on
Manta SleepConcept · TOFU
Dr. Squatch concept: Free Tajín
Dr. SquatchConcept · BOFU
Tower 28 concept: 3 ingredients
Tower 28Concept · MOFU
LMNT concept: Salty blind spot
LMNTConcept · TOFU
Mejuri concept: Buy 3 rings
MejuriConcept · BOFU
See more

Self-initiated concept ads made to show range. Not affiliated with or commissioned by these brands. Client work goes up once it's live.

behind the build

How one ad
comes together

No AI shortcuts. Every layer is picked on purpose, then built to fit the brand.

Step 1: the product photo on its own
01 · The photoOne product, big, in one colour world.
+
Step 2: the headline and subline on their own
02 · The wordsOne short headline. One line under it.
=
Step 3: the finished Mejuri concept ad
03 · The adNothing extra. Ready to run.

Mejuri concept ad. Not affiliated with Mejuri.

Allen Jay Co., AJPC Static Ads
based in the Philippines
about me

Hi, I'm Allen.

Everyone's busy making videos. Statics get whatever's left: a quick template, a product photo, done. That's the gap I fill. One less thing on your plate, and ads that actually pull their weight.

I don't do "type a prompt and pray." Every ad is researched, angled and built by me, for your brand. AI slop is easy to spot, and your customers spot it too.

☾

You send the brief at the end of your day. I'm already on it while you sleep.

Allen Jay Co.
AJPC Static Ads · Philippines
the process

How it works

Each week builds on what last week proved.

1

Dig

I pull the words your customers use from reviews, comments and competitor ads.

2

Angle bank

Every angle worth testing goes into your angle bank, ranked by likely winners.

Your OK
3

Approve

You pick which angles move forward. Nothing gets designed without your OK.

4

Build

The top angles become finished statics. You watch them come together on a live Paper link.

5

Learn

You launch and tell me what won. I re-rank the bank for next week.

↻ Every week, the bank gets sharper.

Steps 1 and 2 happen once when we start. Steps 3 to 5 repeat every week, so each batch builds on what the last one proved.

pricing

Two ways
to work

Pick the service, then the pace. Month to month. Pause or cancel any time.

Most brands pick this
Full suite

Strategy, copy and design. I dig into your customers, find the angles, write the copy and build the ads.

  • Customer and competitor research
  • Angles across the funnel
  • Headlines and on-ad copy
  • Finished statics, ready to upload
Start full suite
Execution only

You bring the brief and the copy. I design it, fast and on-brand.

  • Design from your briefs
  • Your copy, laid out to sell
  • Sized for feed and stories
  • 2 revision rounds per batch
Start execution only

Not sure yet? 3 ads for $49

Three full-suite ads built around your product. Like them and we keep going. If not, you keep the ads.

Try it now
Ready for Ads Manager2 revision rounds per batchLive Paper link to track progress4:5, plus 9:16 on requestPause or cancel any time
FAQs

Got
questions?

These are the ones brands ask most. Anything else, send it over and I'll reply within 24 hours.

Ask me anything
Do I need to give you a brief or creative direction?

No. On Full suite I handle the research, the angles and the briefing. You review the concepts before design starts and pick what moves forward. If you already have a direction or a campaign in mind, send it and I'll build around it. On Execution only, you bring the brief and copy, and I design.

How does concept approval work?

Before each batch, you get the angles and headlines I've picked, in writing. You choose what moves forward. Nothing gets designed without your sign-off.

How do I track what's being worked on?

You get a live Paper link to the design file. Open it any time to see what's in progress and what's done, right as I work on it.

What if I don't like a design?

Two revision rounds per batch. Tell me what's off and I'll get back to you within 24 hours.

Can we get on a call?

Yes. Tick "I'd like a quick 15-min call" in the brief form and we'll book one. Otherwise everything runs in writing.

Are the ads on this page from real clients?

The ones shown are concept ads, made to show range. They're not affiliated with or commissioned by those brands. Client work goes up once it's live.

Is there a long-term contract?

No. All plans are month to month. Pause or cancel any time.

work with me

Send me
your brand.

Tell me what you sell and what isn't working. I'll reply within 24 hours with how I'd approach it.

DM @ajpc.staticads TikTok X

Quick brief